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Writing for suppliers


Inevitably you get asked by business associates to do some writing for them and it can be a bit awkward, but I am very happy to do so when I know the services/products they provide are worth shouting about. The impetus is to let others know what you know, and that is a good starting point for copy as much as it is for "word-of-mouth". Of course, you don't always have the final say on the wording (as was the case here) but that's as it should be.

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